Your marketing team
Practical marketing support for growing Nova Scotia businesses that need both direction and execution.
Our Services
Simple. Real.
Coastal Labs is a full-service marketing agency that works as your marketing team.
We bring strategy, creative thinking, digital expertise and hands-on execution together in one place. From websites, SEO, social media and email marketing to CRM, campaigns, print, events and performance tracking, we help you identify what matters, get the work done and understand what is working.
No confusing handoffs. No disconnected vendors. No marketing for the sake of marketing. Just clear priorities, honest collaboration and practical work designed to help your business grow.

UX/UI Design
Clear, intuitive experiences that make your website easier to use and interact with.

Marketing, SEO & Social Media
Page management, campaigns and search strategies that help the right people find your business.

Brand Identity
We help make your business recognizable, consistent and easy to trust.

Web Development
Fast, reliable websites built to support your goals, connect your tools and generate leads.
Common Problems
Problems We're Built to Solve
You don’t need more marketing for the sake of marketing. You need the right problem solved. Here are a few places we can jump in and make a difference.
Website & Conversion
Our website isn’t doing its job.
Marketing Technology
Our tools don’t talk to each other.
Campaigns
We have something to launch.
Growth & Acquisition
We need more customers.
Analytics & Reporting
We can’t see what’s driving results.
Strategy & Direction
We’re doing a lot, but what’s actually working?
PRICING PLANS
The Best Solutions for Our Clients
Stop juggling five different agencies. We are your one-stop shop for digital growth. Our team plugs right into your business to handle strategy, creative, and data. Consider your marketing completely covered.
FOUNDATION
Starting at
$750/month
- Get started. Get seen.
- For small businesses that need dependable marketing help without committing to a larger program.
- A clear monthly priority
- Focused hands-on execution
- Progress update and recommended next step(s)
- Flexible access to our services as capacity allows
- **A monthly FOUNDATION partnership could include:
- A local SEO tune-up, one website-page improvement, a streamlined email campaign, two social posts or a CRM quick win.
MOMENTUM
Starting at
$1,750/month
- Grow your existing customer base.
- For growing businesses ready to move beyond occasional marketing tasks.
- A rolling 90-day roadmap
- Monthly planning and progress review
- Regular strategy, execution and coordination
- Consistent campaign or channel support
- Tracking, reporting and practical recommendations
- Supporting improvements when capacity allows
- **A monthly MOMENTUM partnership could include:
- Local SEO, paid-media management, social content, a campaign strategy sprint, email marketing or a CRM and follow-up program.
YOUR TEAM
Starting at
$3,000/week
- Your team, without the internal overhead.
- For businesses that need broader marketing ownership and more than one channel working together.
- Up to two coordinated marketing workstreams
- A rolling 30-day priority plan
- Regular strategy and priority sessions
- Integrated digital and creative execution
- Campaign and partner coordination within capacity
- Performance reporting and next-step recommendations
- Priority access to the Coastal Labs team
- **A monthly YOUR TEAM partnership could include:
- SEO plus paid media and email; campaign strategy plus social content; CRM and customer follow-up; or a phased website project supported by ongoing communications.
PROJECT-BASED
Quoted to Scope
- One project. One clear outcome
- For businesses that need a specific marketing project completed without an ongoing monthly commitment.
- Website and landing page projects
- SEO and local search improvements
- Campaign strategy and creative support
- Email, CRM and automation projects
- Paid media setup and optimization
- Marketing audits and 90-day roadmaps
- Not sure exactly what you need?
- Download our complete A La Carte Service Menu to explore available projects, services and starting points.
Stop juggling five different agencies. We are your one-stop shop for digital growth. Our team plugs right into your business to handle strategy, creative, and data. Consider your marketing completely covered.
What people say
Don't just take our word for it.
Before Coastal Labs, we spent years building brands, campaigns, platforms and teams. Here’s what people we’ve worked with have said along the way.

WORKED WITH NICK
Former executive · Technology
"Nick is an absolute bundle of energy and if you are looking for someone to take the reins of your digital marketing, he's your guy! Upon hiring Nick, we immediately threw him into the fire as we were re-launching our website on a new platform.
Nick handled the chaos with class and over the next few years continued to grow and optimize the site until we had it running smoothly. Nick also ran our digital promotional efforts and was a great steward of our marketing funds. He provided me with monthly reporting and was quick to adapt when he saw something troubling or an opportunity for improvement."

WORKED WITH JOSE
Senior marketing leader · Enterprise
"Jose quickly became one of the people I relied on most to move projects forward. He has a reputation as someone who gets things done, and it’s well earned. One of Jose’s standout strengths is his command of data. He doesn’t just report numbers. He understands what they mean, why they matter, and how they can drive better decisions. I often turned to him when I needed clarity on budgets or operational performance, and he always delivered with accuracy and speed.
Jose also brings a practical, solution-oriented mindset to cross-functional work. He knows how to navigate competing priorities, keeps projects grounded in reality, and has a strong instinct for what’s needed to keep things moving. "










Need it yesterday?
Sometimes you don’t need a long engagement. You just need something done, and done well, right now.
If you’re facing a tight deadline, a last-minute launch, a broken campaign, an urgent website update, or another marketing fire that needs putting out, get in touch. We offer rush support for small businesses when capacity allows.
Tell us what you need and when you need it. We’ll let you know quickly if we can jump in.
Latest from Blog
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How UX and UI Design Help Websites Generate More Leads
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Why Marketing Strategy Should Come Before More Content
Why Nova Scotia businesses should define goals, audiences, offers, channels and measurement before producing more marketing content.

Why Brand Identity Matters for Nova Scotia Small Businesses
Discover what makes a strong Cape Breton small-business website, from clear messaging and mobile UX to local proof, search visibility and lead generation.

